CASE STUDY • SEO & ON-PAGE OPTIMIZATION
Premier Aggregates
Turning an underperforming service page into a Top 5 search result.
Premier Aggregates' concrete disposal service had limited organic search visibility, ranking beyond the first 100 results. I created and optimized a dedicated service page focused on search intent, content structure and on-page SEO. The page now ranks within the Top 5 for its targeted search results.
ROLE
SEO • Content Strategy • On-Page Optimization
PLATFORM
Shopify
PROJECT
Concrete Disposal Service Page
RESULT
100+ → Top 5
PROJECT OVERVIEW
Improving visibility for a valuable local service.
Premier Aggregates offers concrete and aggregate disposal services, but the service had very little organic search visibility. The opportunity was to create a dedicated page that clearly explained the service while giving search engines stronger signals about what the page was about and which searches it should appear for.
THE CHALLENGE
The service was ranking beyond the first 100 search results, making it extremely difficult for potential customers to discover Premier Aggregates organically.
The goal was to improve that visibility through a combination of SEO-focused content, page structure, keyword targeting and on-page optimization, while still creating a page that was useful and easy for customers to understand.