CASE STUDY • WEBSITE REDESIGN
Sunrise Propane
Modernizing a propane company’s digital presence with a more user-friendly website, stronger content structure and a foundation for local search visibility.
ROLE
Web Design • UX/UI • Content • SEO
PLATFORM
GoHighLevel
PROJECT
Website Redesign
INDUSTRY
Propane & Energy
Project Overview
Sunrise Propane serves residential and commercial propane customers across multiple communities in Florida. The project focused on creating a modern, easy-to-navigate website that clearly communicates the company's services while providing a stronger foundation for ongoing content and local search optimization.
The Challenge
The website needed to organize a growing amount of service and location-based content without making the experience feel overwhelming. The challenge was to create clear navigation, establish a consistent visual system and make it easier for customers to understand available services and find information relevant to their area.
DESIGN HIGHLIGHTS
Turning strategy into a consistent experience.
01 | SERVICES & USER PATHS
Clear service organization helps customers quickly understand Sunrise Propane’s residential and commercial offerings and move naturally toward the information they need.
02 | LOCATION-BASED CONTENT
Reusable location page layouts provide useful community-specific content while creating a scalable structure for expanding Sunrise Propane’s local search presence.
03 | RESPONSIVE EXPERIENCE
Page layouts, navigation and content were optimized for smaller screens to provide a consistent, easy-to-use experience across desktop, tablet and mobile devices.